Social Media Manager

• Location : remote

• Start date : October 2023

• Type : Part time

The Opportunity

As we strengthen our brand and awareness, we want to make Kayros Games more vocal across all our African markets. We are looking for a versatile and creative social media manager  who will help us craft powerful and differentiating pieces of content to promote Kayros, educate, and engage with our communities of gamers.

What You'll Do

• Be able to create and implement a social media strategy across multiple channels

• Have a thorough understanding of social media and trends (particularly Twitter, Youtube, Linkedin, Instagram and TikTok)

• Have a strong grasp on what types of content and style perform well on individual platforms

• Have managed brand social media accounts previously, demonstrating an ability to create engaging content, drive follower engagement and audience growth

• Work closely with the Marketing team to review all content and ensure alignment with brand strategy and guidelines

• Have an understanding of gaming content

• Think outside the box when it comes to creating content. You don’t shy away from challenging the norm, being in people’s faces and creating bold and playful content

Social media

• Identify and outreach to potential partners including gamers, live streamers, media and influencers

• Manage brand relationships with key gamers, content creators and influencers

• Plan, ideate and execute social media strategies throughout the calendar year that reaches and engages new audiences

• Own and implement a content calendar for all Kayros social media channels, ensuring content is planned monthly in advance and aligns with the overarching social media strategy

• Co-ordinate the briefing and execution of all social media content with the copywriting and design teams where their support is required

• Create, schedule and post Instagram content for both an always-on engagement strategy, as well as developing campaign content around key calendar themes

• Create and post TikTok content that reflects brand values with a focus on producing trending and viral content

Required Skills

• 3+ years experience working in social media, content creation, influencer management or similar

• Understanding of social networking

• Self-starter, you’re confident single handedly undertaking tasks, managing timelines and delivering high quality work

• Impeccable writing and editing skills with a passion for storytelling & creativity while having meticulous attention to detail.

• A passion for telling captivating stories through words, and an understanding of how copy and design work hand-in-hand

• Good knowledge of pop culture and new social trends (e.g. TikTok) across different markets in Africa/Europe

• Curious, versatile and ability to execute fast & well

Nice to have

• Interest or previous experience in gaming and/or crypto space

• Experience working in a fast-growing tech start-up environment

• Good ability to multitask and manage priorities of various stakeholders in a large organization

• Content creation experience on personal social media (Twitter, LinkedIn, Instagram, TikTok, Youtube)

• Skills in video creation & editing